Spain is the world’s largest olive oil producing and exporting country and specially the Andalusian area where 80 % of the Spanish harvest is produced, we have numerous olive trees, and we can find a huge amount of olive oil mills, long history of production and cultivation, and incredible museums where we can get more knowledge about olive and olive oil.
Several weeks ago, we have had the pleasure to visit an olive and olive oil museum in Baena, a beautiful town located in the province of Córdoba. Baena sits on the side of a hill, surrounded by cereal fields and olive orchards. Apart from the beautiful landscape and the Andalusian traditional white houses, Baena also has a long history, that you can notice in its ancient monuments like the church of Santa María la Mayor which dates back to the 13th century.
The Baena Olive and Olive Oil Museum stands at the center of the town, in an old mill, which operated until 1959. The museum has an exhibition area of over 800 sq. meters divided by two floors, most of the exhibits can date back the middle of the 19th century.
On the down floor, there is an exhibition of the history of olive and olive oil, through the images and text descriptions, visitors can learn about the origin of olives and the different stages of olive oil production. They can also find information about how people used the olive oil in their time and each technique improvements. In the other exhibition area, we saw the olive oil mill, which has been reconstructed and is fully operational, and a lot of olive oil producing equipment of different era. Through the exhibition, we have obtained a very clear idea about how the olive oil producing process in the old time was. Olive oil has been a 100% natural product obtained directly from the olive fruits from the very beginning.
On the upper floor, there is a wide range of displays and information about the different uses of olive oil: lighting, heating, electrical energy production, medicine, arts and crafts, and of course, cooking. In a separate room, is the “olive workshop” where visitors can taste different types of olive oil.
We also meet our BETIS label in the museum, in a board talking about the importance of the brand and the label which enables to transmit not just information about the products, but also the brand value.
The museum also has an archive, a library where the visitors can find more interesting and important information about the olive cultivation and olive oil production.
We have enjoyed very much our visit to Baena olive and olive oil museum because it helped us to know more about olive oil, taste different types of olive oil and see our BETIS label in the exhibition of the museum, it has been an unique experience!